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Course of studies
- BMP - Business Management and Psychology (47) (remove)
Phenomena like talent shortage, war for talents, and demographic change – Organizations are facing many challenges and changes these days. To compete in a contested market space the issue of employer attractiveness is becoming increasingly important. It seems that prioritizing the provision of attractive working conditions becomes prominent, while the importance of locus of control is underestimated. The research question addressed in this study is: What are the effects of working conditions and locus of control on performance? For this
investigation, a quasi-experiment with a 2x2 factorial design was conducted. Participants were assigned to either an attractive or unattractive working condition while simultaneously experiencing internal or external locus of control. Subjects were asked to perform cognitive tasks and performance was measured by the total number of points reached.
The results of the study did not yield statistical significance. However, it was observed that the group experiencing unattractive working conditions and internal locus of control had the highest performance. When also considering relevant research literature that highlights the psychological importance of control, it is suggested to conduct further research in this area of
interest to gain a deeper understanding of the effects of control and their impact on various job outcomes like performance.
With the increasing popularity of the home office model and the limited exploration of associated stressors necessitate a comprehensive investigation of potential drawbacks. This thesis embarks on an investigation of how the home office paradigm can be leveraged to alleviate distress, nurture mental well-being. Specifically, it delves into an analysis of five prominent stressors inherent in the home office context, identifying effective strategies for mitigating each one adeptly. The data and research in this thesis are drawn from existing literature on the work concept. The findings underscore the substantial influence of these stressors on employees’ mental health and productivity. However, specific measures to mitigate these challenges are identified and thoroughly expounded upon. This research provides valuable insights into optimizing the home office environment and promoting the holistic well-being of employees.
In recent years, several studies have reported inadequate financial capability. Studies in Germany have shown similar results. While there was no statewide initiative, learning offers were available. However, the financial capability level did not increase over time. As a possible reason, the Dunning-Kruger Effect was hypothesised. According to the Dunning-Kruger Effect, participants with low ability would simply lack the ability to realise their lack of ability. This study investigated the investment capability of participants in Germany and tested for a possible Dunning-Kruger Effect. The results have shown no evidence for a Dunning-Kruger Effect. The study’s results were supportive of literature critical on the Dunning-Kruger Effect.
This thesis examines the potential for small and medium-sized enterprises (SMEs) in the German apparel industry to enhance circular capabilities. Given the urgency of environmental issues in garment production, the thesis delves into the broader context of the textile and apparel industry, circularity principles, circular product design, as well as business and regulatory framework conditions. However, this transformation necessitates substantial innovation, which can be challenging, especially for SMEs facing resource constraints. A utility analysis-based tool to support SMEs' circularity journeys is introduced, by systematically evaluating textile fibers. This approach assists SMEs in optimizing material choices and complying with sustainability standards and reporting. To demonstrate its effectiveness, the tool is applied for HAKRO GmbH, a SME in the German apparel industry. The assessment results indicate prioritization of specific fiber choices, emphasize knowledge gaps, and spotlight opportunities for innovation and circularity. The tool's systematic approach enables SMEs like HAKRO GmbH to strategically select material options, streamline innovation efforts, and align with CE principles. Ultimately, this research contributes to advancing CE transitions within the apparel industry by offering insights into enhancing circular capabilities for SMEs and facilitating informed decision-making through a utility analysis-based approach.
This paper aims to emphasize the significance of an effective break design in an
occupational context, with a specific focus on the implementation of phone-free work breaks. Through an experimental investigation, the potential impact of a mobile phone lockbox, intended to facilitate phone abstention during breaks, was examined. It is proposed that external control, imposed by the use of a lockbox, negatively influences performance due to a reduced sense of perceived control. Considering this, the experimental design sought to identify differences between three groups exposed to varying levels of external control during a work break. These differences were quantified using a memory recall assignment, which measured the performance change of each participant after the break. The results indicate that principles extending theories of perceived control must be considered. Contrary to the theory of perceived control, the group subjected to the highest degree of external control via a mobile phone lockbox exhibited the greatest performance improvement. Despite refraining from phone usage, the group allowed to keep the phone on the table but instructed not to use it demonstrated lower performance improvement, even compared to the group that used the phone during the break. The results indicate that further research on self-control as a limited resource is required.
This paper examines the effect of ownership on strategic reasoning in the classical p-beauty contest game. While much literature focused on cognitive ability as the foundation for higher-order strategic play, we investigate whether a more motivational perspective can serve as a foundation for strategic reasoning as well. This is to be induced via the endowment effect by combining two market simulations with a p-beauty contest game in three experimental sessions. We conclude that while an endowment effect does not have a significant influence on first-round behavior, there are indications that it can influence the learning of endowed players as early as round two of a repeated p-beauty contest game. We find that possible differences in the degree of commitment substantially affect strategic behavior. The analyses ultimately suggest that strategic behavior possibly could occur not only on a cognitive level but also on a motivational level, provided that the motivation is powerful enough.
The cheerleader effect describes the phenomenon, where pictures of faces are rated to be more attractive when presented as part of a group, than when presented in isolation. This study employs electroencephalography (EEG) and event-related potentials (ERP) to explore the origins of the cheerleader effect. We found significant ERP differences which suggest that the cheerleader effect is not caused by perceptual differences, but instead through social cues which distort the decision-making process that gives rise to subjects’ trait judgments.
Platforms are increasingly playing a more critical role in companies’ activities. The intense competition in the market and the global economic situation have promoted the transformation of traditional business models, making enterprises adopt digital transformation solutions (Ot, 2022).
Nowadays, there is an increasing amount of data generated on the internet and mobile apps, which have allowed the exponential growth of platforms, allowing value cocreation and enabling an ecosystem composition that has transformed the linear value chain into a platform business model (Şimşek, Öner, Kunday, & Olcayc, 2022).
The healthcare industry has experienced significant changes in recent years, driven by technological advances, increasing focus on cost-effectiveness and quality of healthcare services.
The use of technology and digital platforms to offer care and enhance patient experience is one of the main areas on which healthcare organizations focus. There is a high potential for telemedicine and remote patient monitoring to revolutionize healthcare services (Sjöström, Lars, & Eva, 2017).
The creation of integrated care models, which combine various health providers to give patients a better treatment and service, is another important topic of interest for healthcare organizations. Integrated care models can enhance patient outcomes, save healthcare costs, and boost patient satisfaction. Integrated healthcare models can also help in reducing healthcare system division and enhancing the coordination of care services for patients (Kodner & Spreeuwenberg, 2002).
Other digital initiatives such as data analytics and artificial intelligence are also emerging as a promising approach to improve healthcare services' quality and support decision-making in healthcare. These technologies can provide more accurate and timely information to healthcare providers and enable more effective and efficient care delivery. Medical service transformation is a cross-departmental and cross-level collaboration that demands the participation of the government, firms, consumers, and other participants (Hughes, Shaw, & Greenhalgh, 2020). The Healthcare system has shifted its service from supply management to value cocreation, rebuilding the social framework through technological change. This new business model approach gives openings to different members to cocreate and add value to current products and services (Leone, Schiavone, Appio, & Chiao, 2021).
Despite the benefits of introducing digitalization and a multi-level business model to the healthcare system, its application has needed to be faster because of multiple factors, such as information integration and the application of connectivity technologies and the telematic infrastructure. Additionally, the healthcare system represents a complex structure regulated by the government and dynamized by the interaction of individuals and service providers. Therefore, some other challenges represent the governmental laws and regulations, patient information privacy concerns, and stakeholders’ willingness to adopt the business model. (Viswanadham, 2021).
Therefore, this study aims to research the Status Quo of the Health Care Industry and to explore the opportunities and challenges of platform business models in the healthcare industry.
The results of this study can provide insights into the critical success factors that can help to drive the adoption and implementation of multilevel business models. It also can inform the decision-making strategies and healthcare initiatives adopted by different countries due to digitalization.
Knowledge about consumer buying behavior is of high importance to
companies. Being able to accurately identify customers' willingness to pay
(WTP) helps to optimize one of a company's core goals - to make profit. The
objective of this study is to apply the implicit method NeuroPricing Online to an
example in the tourism sector in order to be able to determine the buying
behavior of consumers and their WTP more precisely. In a bottom-up data
mining approach, individual attitudes towards several price points for a given
product of the vacation resort "Weissenhäuser Strand" were determined by
means of reaction time measurement. We were then able to model curves with
price points per product and their corresponding individual response times per
product. The Feel-Good Price (FGP) as well as the Area under the curve (AUC)
of an individual provide information about a subject's WTP for a given product.
Using independent two-sample t-tests, we found that gender has an influence
on WTP for some products. In addition, we found a difference between subjects
who have previously visited the "Weissenhäuser Strand" and those who have
not for some products. AUC average is larger for those who have already visited
the resort than for those who have not. Furthermore, we examined the factors
age and personality traits for their effect on subjects' purchasing behavior.
However, none of these correlation analyses showed a significant relationship
with FGP or AUC. These results suggest that the "Weissenhäuser Strand"
should specifically advertise to different groups of people in order to increase
profits and skillfully apply the different WTP of some groups as a basis for
pricing. In addition, the study shows that the implicit method of response time
measurement is sufficient for investigations in purchasing behavior in general,
and that NeuroPricing Online has the potential to become a valuable tool for
sophisticated pricing in the future.
Young wine consumers are becoming increasingly important for the wine industry, but also represent a challenge for wine businesses as their consumer behavior and attitude towards wine differs from other generations. This relative new group of wine consumers shows a comparatively low level of wine knowledge, while focusing wine choice criteria rather on different attributes, namely wine bottle optics, including label and bottle optic in general. Being aware of wine consumers choice criteria and its implications is crucial for wine marketers to successfully attract their potential customers. The presented thesis uses grounded theory to determine how the choice criteria of wine bottle optic influences the choice criteria of taste, in Gen Z wine consumers. For this purpose, a group of ten Gen Z wine consumers took part in a qualitative experiment, including pre- and post-test interviews, to determine attitude and behavior of participants concerning the wine choice criteria of taste and wine bottle optic. The findings of the study suggest that the choice criteria of wine bottle optic can overrule the importance of the wines actual taste in the decision process of wines. Furthermore, insights into the participants awareness of their own choice criteria, the influence of cognitive dissonance on the topic, as well as general attitude towards wine, such as the low level of knowledge and the preference for wine consumption in social context, could be generated.