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Start-up Activities at German Universities : Analyzing universities entrepreneurial environment and examining the respective key success factors; project report

  • Entrepreneurship is being characterized by innovation and change. An entrepreneurial mindset possesses the ability to simplify business operation processes and consumer products as well as improving service features. Furthermore, entrepreneurship does not only result in economic growth and prosperity, it also accelerates and promotes research and development. The economy as well as individuals benefit from such innovative inventiveness. Many governmental departments recognize the positive and advantageous effects and therefore want to support and stimulate entrepreneurial activities right from the outset. Therefore, governmental authorities introduced a numerous of different funding pro-grams in recent years, specifically designed for young entrepreneurs. To enhance start-up activities and to increase the overall entrepreneurial spirit in Ger-many, universities need to expand their educational framework by one component, namely the Third Mission. Hence, universities are not only responsible to promote ed-ucation and research, but also to create an entrepreneurial culture as well as anchoring it in the educational system. The objective is to support and expedite entrepreneurship from its very beginning. This paper aims to analyze current entrepreneurial business activities, specifically at German universities. Moreover, key success factors, for instance, state subsidy pro-grams as well as business cooperation’s will be presented and analyzed. Hence, the essential objective of this paper is to find appropriate and successful entrepreneurial approaches which are feasible at the Hochschule Furtwangen University.

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Author:Lisa-Marie Merkel, Natalie Lanitz, Daniil Filipenkov
Advisor:Eva Kirner
Document Type:Report
Year of Completion:2019
Release Date:2019/11/05
Degree Program:IMM - International Management
Open Access:Frei verfügbar
Licence (German):License LogoEs gilt das UrhG