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Author
Binckebanck, Lars
(3)
Kuntkes, Johan
(3)
Year of publication
2006
(2)
2007
(1)
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Contribution to a Periodical
(3)
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German
(3)
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Interaktive Markenführung – Branding des B-to-B-Verkaufs
(2006)
Binckebanck, Lars
;
Kuntkes, Johan
Interaktive Markenführung im B2B-Geschäft: Der Industriegütervertrieb als Markenführungsinstrument
(2006)
Binckebanck, Lars
;
Kuntkes, Johan
Wie der Verkauf den Markenwert steigert
(2007)
Binckebanck, Lars
;
Kuntkes, Johan
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