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Digital Transformation, Smart Factories, and Virtual Design: Contributions of Subject Orientation
(2018)
It is a fundamental right of every natural person to control which personal information is collected, stored and processed by whom, for what purposes and how long. In fact, many (cloud based) services can only be used if the user allows them broad data collection and analysis. Often, users can only decide to either give their data or not to participate in communities. The refusal to provide personal data results in significant drawbacks for social interaction. That is why we believe that there is a need for tools to control one's own data in an easy and effective way as protection against economic interest of global companies and their cloud computing systems (as data collector from apps, mobiles and services). Especially, as nowadays everybody is permanently online using different services and devices, users are often lacking the means to effectively control the access to their private data. Therefore, we present an approach to manage and distribute privacy settings: PRIVACY-AVARE is intended to enable users to centrally determine their data protection preferences and to apply them on different devices. Thus, users gain control over their data when using cloud based services. In this paper, we present the main idea of PRIVACY-AVARE.
What Are the Barriers for Asylum Seekers and Refugees Who Want to Enroll at a Swiss University?
(2018)
Augmented Sensors
(2018)
Assistive Augmentation
(2018)
Age-related changes in trunk muscle activity and spinal and lower limb kinematics during gait
(2018)
Do Single-sex Educational Programmes in Stem Disciplines Reduce Drop-out Rate of Female Students?
(2018)
Globalization brought high competition in the market. Therefore, international Marketers started to use a strategy of linking a product to its Country of Origin to get a potential competitive advantage on their product. Previous studies have found that the effect of Country-of-Origin on consumer´s product evaluation, perception and purchase intention. However, it was limited to find the County-Of-Origin effect on different age groups especially in Germany.
The purpose of this research was to analyze the effect of Country of Origin on German consumer´s product evaluation and different age groups. Projective test was adopted for designing the questionnaire and Italy, China and France were selected as the country. In the end, the data was represented by statistical analysis and graphic representation.
This research comes to the conclusion that the Country of Origin either has an impact or has no impact on German consumer´s product evaluation. Their evaluation showed various results based on country and product information such as Country image, Country of Manufacturer image, product category and brand. Therefore, this research was not able to define the general Country of Origin effect on German consumer´s product evaluation. However, this research will give an insight for designing a future research and a more comprehensive understanding of the Country of Origin effect on age groups.