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Mit Industrie 4.0 und dem Internet der Dinge werden Produkte intelligenter und vernetzter. Sie erzeugen mehr Daten. Diese Daten können über die Cloud allen Beteiligten zielgerichtet zur Verfügung gestellt werden, um bessere und schnellere Entscheidungen zu treffen oder Prozesse zu automatisieren und zu optimieren.
In Zukunft werden jene Unternehmen entscheidende Wettbewerbsvorteile haben, die aus diesen Daten wertvolle Informationen erzeugen, um die eigene Produktivität zu erhöhen, sich entlang der Supply Chain zu vernetzen oder Werte für Kunden zu erzeugen und damit in eine Digitale Wertschöpfung einzusteigen.
Durch die zunehmende Intelligenz der Produkte und die Möglichkeiten der Vernetzung zu einem Internet-der-Dinge entstehen zusätzliche Potenziale durch die Verarbeitung von Daten und das Angebot von datenbasierten, smarten Services. In diesem Artikel wird ein Rahmen für die Gestaltung der Digitalen Transformation für Dienstleistungen anhand des Remote Services Continuums aufgezeigt, die digitale Wertschöpfungskette beschrieben und eine Roadmap zur Erschließung dieser Potenziale dargestellt.
Onsite deployments of field personnel are highly restricted for equipment and device manufacturers as a result of the COVID-19 crisis. Oftentimes, remote support is the only way to help customers and, increasingly, customer support is provided by a virtual organization.
We now find ourselves in an environment where customers are more accepting of remote connections of their equipment and the use of cloud services to replace onsite deployments for break-fix and maintenance services. These significant shifts in the customer relationship will stay in place well beyond the crisis and are accelerating the digital transformation of vendors and customers.
In this report Prof. Harald Kopp discusses the impact of the acceleration of digital transformation for industrial equipment manufacturers.
Most industrial equipment companies have an underperforming services business and have the opportunity to grow services revenue share and the service margin simultaneously.
With this annual paper, Harald Kopp
- identifies the key trends that are impacting industrial equipment companies.
- describes the top business challenges being created by these industry trends.
- identifies the digital business shift, the new goals for digital transformation, and the digital customer experience.
For industrial equipment companies, it is a challenge to fight commoditization of products and product-attached services and to manage the digital transformation.
This report offers guidance on how to respond to the acceleration of digital transformation and XaaS transformation and discuss core capabilities that services organizations of industrial equipment manufacturers will need to embrace in order to succeed in 2021 and beyond.
Key focus areas for 2021 include:
- Strategic planning for the digital transformation.
- Creating new revenue streams, protecting the traditional ones, and increasing profitability.
- Managing the digital and XaaS transformation.
For industrial equipment companies, it is a challenge to fight commoditization of products and product-attached services, and to manage the digital transformation.
This report identifies the most relevant business challenges faced by our members. TSIA then translates the challenges into the core capabilities that services organizations of industrial equipment manufacturers will need to embrace to succeed in 2020 and beyond
For all hardware companies, telemetry is the key to growing services profitably with digitally-enabled services and optimizing the total cost to serve.
Yet, the TSIA Field Services Benchmark data also shows that building this foundation remains difficult. The key to providing telemetry at scale is to understand and communicate the value of telemetry in two ways—internally, to get the resources to drive it, and externally to customers, to convince them to adopt and consume the telemetry offers that will drive their business outcomes.
In this paper, Harald Kopp and Kevin Bowers give guidance and key insights on how to present the value of telemetry to customers and internal stakeholders.
Keysight Technologies, a provider of electronic design and test solutions, has realized an extraordinarily successful services transformation.
In this paper, we describe the extraordinarily successful digital and service transformation journey of Keysight. Within five years, Keysight doubled its services revenues and increased the service margin by 19.5%.
Crucial for this success was the "value capture strategy" with strategic alignment, meeting customers' needs with bundled solutions of products, software, and services.