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Author
Blitz, Patrick
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Decker, Alexander
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Schulten, Matthias B.
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Schäfer, Fabian
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Year of publication
2017
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Conference Proceeding (1)
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English
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Attitudinal and behavioural a cceptance (1)
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Attitudinal and Behavioural Acceptance of Location Based Mobile Couponing (LBMC): The Role of Perceived Usefulness, Ease of Use, and Privacy Risks
(2017)
Schäfer, Fabian
;
Schulten, Matthias B.
;
Blitz, Patrick
;
Decker, Alexander
1
to
1