Implizite Preismessungen – Verbessertes Forecasting im Controlling
| Author: | Kai-Markus MüllerORCiDGND, Lars Binckebanck, Volker Faulhaber, Marc Scheibel |
|---|---|
| URL: | https://www.econstor.eu/bitstream/10419/276174/1/MRSG_2022_1_32-38.pdf |
| ISSN: | 1865-7516 |
| Parent Title (German): | Marketing Review St. Gallen |
| Document Type: | Article (peer-reviewed) |
| Language: | German |
| Year of Completion: | 2022 |
| Release Date: | 2022/12/20 |
| Volume: | 39.2022 |
| Issue: | 1 |
| First Page: | 32 |
| Last Page: | 38 |
| Licence (German): |  Urheberrechtlich geschützt |