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Identification of relevant key performance indicators for steering the Partner Innovation Business of SAP

  • As market dynamics move at an ever-faster pace, innovation and business partnerships become crucial for every organization. Companies form partnerships to combine and share resources in order to adapt to high technological change rates and short innovation life cycles. Build with the best is SAP’s slogan to master these challenges together with its partners in driving success for their customers, while helping its partners to innovate and monetize their apps, extensions and solutions. Putting partner innovation at the heart of SAP’s product strategy will create a thriving partner ecosystem, support joint innovation, and better address their customers' problems. The aim of this thesis, under consideration of the theoretical requirements and the requirements by SAP, is to identify relevant key performance indicators for steering the Partner Innovation Business of SAP. This paper's compilation is primarily based on meetings with employees and managers across different departments like Finance & Controlling, Development, HR and Operations. According to the Balanced Scorecard, the identified indicators are categorized into four different perspectives: financial, partner, process and learning & growth. The findings suggest having a mix of KPIs from different business perspectives as well as leading, lagging, quantitative and qualitative indicators for steering the Partner Innovation Business of SAP. Concerning the early stage of the project, the identified key performance indicators can be taken as a guidepost to develop dynamic and interactive dashboards.

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Author:Jannik Zweigart
Advisor:Markus Hoch
Document Type:Bachelor Thesis
Year of Completion:2021
Granting Institution:Hochschule Furtwangen
Date of final exam:2021/02/25
Release Date:2021/06/04
Tag:Business partnership; Innovation; Key performance indicator
Page Number:77
Degree Program:IBW - Internationale Betriebswirtschaft
Functional area:Business Strategy
Licence (German):License LogoUrheberrechtlich geschützt