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Gender Bias in Entrepreneurship - How Could Antler Ensure Diversity and Inclusion to Attract More Women in Entrepreneurship?

  • Purpose - The venture capital (VC) company Antler is striving for a gender balanced start-up program. Nevertheless, with average numbers of 21% - 32% of female founders within their programs in Europe, Antler can still improve their numbers of female entrepreneurs. The purpose of this thesis is to conduct general research on women entrepreneurship and to develop a strategy on how Antler could increase their numbers of female business founders in their programs. Methods - The thesis reviews literature on female entrepreneurship to conduct general research and internal company data is used to analyse the current position of Antler with regard to their female company founder representation within their programs. Expert interviews are conducted to gain information about biases at Antler and the significance of females within the entrepreneurial industry. Findings – In order to increase their ratio of female entrepreneurs in their start-up programs, Antler should focus on a long-run approach and stay in contact with the women who did not join Antler initially, as many of them need more time to be convinced. Media coverage can raise awareness, educate and give women role-models of successful female company founders. Quotas and legal guidelines could change the numbers of female entrepreneurs right now, until a change in the mindset and social views towards women is created. Limitations - As this thesis is based on internal company data, it is only covering the perspective of the venture capital company Antler and the European market. Further research would be needed to widen the conclusions. Value - This thesis shows the importance of female entrepreneurs and the difficulties they face. It provides Antler with information and a strategy on how to increase their numbers of female entrepreneurs in their start-up programs.

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Author:Judith Schweizer
Advisor:Heike Stengel
Document Type:Bachelor Thesis
Year of Completion:2021
Granting Institution:Hochschule Furtwangen
Date of final exam:2021/02/12
Release Date:2021/03/02
Tag:Female founders; Start-up; Women entrepreneurship
Degree Program:IBW - Internationale Betriebswirtschaft
Functional area:Human Resource Management
Licence (German):License LogoUrheberrechtlich geschützt