Nachhaltige Markenimplementierung im B-to-B-Vertrieb

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Metadaten
Author:Carsten Baumgarth, Lars BinckebanckGND
ISBN:978-3-8325-2486-9
Parent Title (German):Innovative Markenf├╝hrung und -implementierung
Publisher:Logos-Verlag
Place of publication:Berlin
Document Type:Part of a Book
Language:German
Year of Completion:2011
Release Date:2018/01/18
First Page:335
Last Page:354
Access Rights:Frei verf├╝gbar
Licence (German):License LogoEs gilt das UrhG