Brain Waves Predict Success of New Fashion Products: A Practical Application for the Footwear Retailing Industry
Author: | Davide Baldo, Hirak Parikh, Yvonne Piu, Kai-Markus MüllerORCiDGND |
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ISSN: | 2454-213X |
Parent Title (English): | Journal of Creating Value |
Document Type: | Article (peer-reviewed) |
Language: | English |
Year of Completion: | 2015 |
Release Date: | 2017/11/06 |
Volume: | 1.2015 |
Issue: | 1 |
First Page: | 61 |
Last Page: | 71 |
Open-Access-Status: | Open Access |
Licence (German): | Urheberrechtlich geschützt |