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Erweiterter Unternehmensplan einer Nonprofit Organisation im Staat Querétaro, in Mexiko, für alleinerziehende Mütter und ihren Kindern

  • This thesis focuses on the development of a business plan for a planed nonprofit organization for single mothers located in Mexico. It contains on the one hand a theoretical explanation of the most important differences between the nonprofit sector and profit driven sectors. On the other hand it provides an empirical study about the target group and the competition of the planned organization. Therefore the method used for this work is a combination of a theoretical as well as an empirical approach, which provides a wider view on the issue. Based on this obtained data from these researches, the business plan is developed. During the work it is found that there is a big demand for the planned organization from its target group. In addition there is little competition in this specific sector and the business plan shows a good feasibility of the project as well as growth opportunity of this specific nonprofit organization.

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Author:Sabrina Buck
Advisor:Michael Lederer
Document Type:Bachelor Thesis
Year of Completion:2015
Year of first Publication:2015
Release Date:2015/11/26
Degree Program:IBW - Internationale Betriebswirtschaft
Functional area:Andere/Other