Retrospective analysis of Geobrugg market entry strategies in India and the Kingdom of Saudi Arabia and recommendations for future market entries
Author: | Christophe Balg |
---|---|
Advisor: | Christoph Mergard |
Document Type: | Master's Thesis |
Language: | English |
Year of Completion: | 2015 |
Year of first Publication: | 2015 |
Release Date: | 2015/11/26 |
Degree Program: | EMBA - Executive Master of International Business Management |
Functional area: | Andere/Other |