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Der "Gordische Knoten" der Vermarktung und wie man ihn durch Interaktive Markenführung löst

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Metadaten
Author:Carsten Baumgarth, Lars BinckebanckGND
Parent Title (German):Punch
Document Type:Contribution to a Periodical
Language:German
Year of Completion:2015
Release Date:2017/12/01
Issue:6
First Page:34
Last Page:37
Open Access:Frei verfügbar
Licence (German):License LogoEs gilt das UrhG