Understanding Visual Attention to Button Design Utilizing Eye-Tracking : An Experimental Investigation
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| Author: | Katharina Gleichauf, Verena Wagner-HartlORCiDGND, Gerald AcknerORCiDGND, Stefan PfefferGND |
|---|---|
| URN: | https://urn:nbn:de:bsz:fn1-opus4-114932 |
| DOI: | https://doi.org/10.3390/asi8020027 |
| ISSN: | 2571-5577 |
| Parent Title (English): | Applied System Innovation |
| Document Type: | Article (peer-reviewed) |
| Language: | English |
| Year of Completion: | 2025 |
| Release Date: | 2025/02/25 |
| Tag: | Attention ratio; Bradley–Terry model; Design elements; Eye tracking; Graphical user interface; Saliency |
| Volume: | 8.2025 |
| Issue: | 2 |
| Article Number: | 27 |
| Page Number: | 18 |
| Open-Access-Status: | Open Access |
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| Licence (German): |  Creative Commons - CC BY - Namensnennung 4.0 International |