@book{OPUS4-910,
  title     = {Digitalisierung im Vertrieb},
  editor    = {Lars Binckebanck},
  publisher = {Springer},
  address   = {Berlin/Wiesbaden},
  isbn      = {978-3-658-05053-5},
  doi       = {10.1007/978-3-658-05054-2},
  pages     = {663},
  year      = {2016},
  language  = {de}
}