TY - CHAP U1 - Konferenzveröffentlichung A1 - Rausch, Maximilian A1 - Kurz, Peter A1 - Liegel, Nathalie A1 - Müller, Kai-Markus T1 - Choice-Based Conjoint and NeuroPricing: Combining the Best of Two Worlds T2 - SKIM/Sawtooth Software European Conference and Training Event,19-22 September, 2017, Barcelona, Spain Y1 - 2017 ER -