@incollection{BinckebanckHoelter2012,
  author    = {Lars Binckebanck and Ann-Kristin H{\"o}lter},
  title     = {Elemente und Management internationaler Vertriebsphilosophien},
  series = {Internationaler Vertrieb},
  publisher = {Springer Gabler},
  address   = {Wiesbaden},
  isbn      = {978-3-8349-3161-0},
  doi       = {10.1007/978-3-8349-3743-8\_12},
  pages     = {393 -- 410},
  year      = {2012},
  language  = {de}
}