TY - CHAP U1 - Konferenzveröffentlichung A1 - Baumgarth, Carsten A1 - Binckebanck, Lars T1 - A management-oriented approach towards CSR branding T2 - CSR Communication Conference 2011, Amsterdam, 26th-28th October 2011: Conference Proceedings KW - CSR brand management KW - Gap analysis KW - Conceptual framework KW - Construction industry KW - Real-estate industry Y1 - 2011 UR - https://www.fdv.uni-lj.si/docs/default-source/zalozba/csr-communication-conference-2011_proceedings-amsterdam-2011.pdf SN - 978-961-235-681-1 SB - 978-961-235-681-1 SP - 58 ER -