@article{TiffertBinckebanck,
  author    = {Alexander Tiffert and Lars Binckebanck},
  title     = {Ver{\"a}nderungen neu denken},
  series = {Sales Management Review},
  volume    = {24.2015},
  number    = {3},
  issn      = {2196-3215},
  pages     = {12 -- 18},
  language  = {de}
}