TY  - THES
U1  - Bachelor Thesis
A1  - Bollig, Bastian
T1  - A behavioral finance: An analysis of investment decision making regarding psychological influences
N2  - Anywhere humans are interacting, emotions and psychology are important determinants to consider. This statement is true for financial markets as well and often there are occurrences which are not explainable by using traditional theories. Therefore, behavioral finance aims at finding explanations for such occurrences, referred to as anomalies, by combining economic and psychological research. The literature review presented in here shows recent developments in the field and gives an overview of research evidence by reviewing studies from six of the most investigated facets of behavioral finance. The review includes evidence from a variety of studies performed in different contexts to disclose the importance of understanding human behavior, especially in terms of financial markets and economy. The closure of this review consists of an alternative model and concludes that there might be a new science entering the collaboration between economists and psychologist which is computer science.
KW  - Behavioral Finance
KW  - Investment
KW  - Decision Making
KW  - Cognition
Y2  - 2016
ER  -