TY  - JOUR
A1  - Schulten, Matthias B.
A1  - Rudigier, Silvia
A1  - Stolz, Patricia
T1  - Kundenpräferenzen im Mobile-Location-Based-Couponing
T2  - Marketing Review St. Gallen
Y1  - 2015
UR  - https://opus.hs-furtwangen.de/frontdoor/index/index/docId/1032
SN  - 1865-6544
VL  - 32.2015
IS  - 3
SP  - 50
EP  - 57
ER  -