@article{BinckebanckKensyNonnenmann2018,
  author    = {Lars Binckebanck and Katharina Kensy and Svenja Nonnenmann},
  title     = {Mehrwert durch Co-Creation mit Kunden am Beispiel der Medizintechnik},
  series   = {Marketing Review St. Gallen},
  volume    = {35.2018},
  number    = {5},
  issn      = {1865-6544},
  pages     = {30 -- 37},
  year      = {2018},
  language  = {de}
}